November 25, 2025
173 | Should Physicians Lead Your Launch Training? What Works (and What Doesn’t)
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This week Liz and Rachel dive into their conversation with Trey Morton on building training programs for your expanding product portfolio. They discuss the benefit of utilizing physicians to teach this new content to both physicians and reps as well as important watchouts to ensure it remains authentic and effective. In addition, they look at when, why, and how to pull reps from the field for training, and creative solutions to meet the needs of already busy reps.
November 25, 2025
172 | Train to Scale: Launching New Products Without Losing Sales Momentum
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Liz sits down with Trey Morton to break down what MedTech companies should consider when training their sales teams for new product launches. From balancing clinical and sales training to knowing when to pull reps out of the field, this episode offers practical insights to help you prepare for every stage of the product life cycle. Tune in as part of our 2025 MedDevice Training Journey.
November 19, 2025
171 | We Made It to Standard of Care!
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In this episode, Liz Cumby and Rachel Medeiros unpack their conversation with Becky Lai, exploring what it really takes to guide a therapy from clinical trials all the way to becoming standard of care. Together, they highlight how strategic training can accelerate adoption, strengthen KOL engagement, and build a trusted brand in the MedTech space. This debrief is part of our year‑long 2025 MedDevice Training Journey, where we examine how training evolves throughout each stage of the product life cycle—and why it matters. Whether you’re shaping clinical trial education or preparing for full commercialization, this discussion offers practical insights you can put to work immediately.
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