July 23, 2024
131 I Case Study: Unbiased Assessments
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How can we put testing measures in place to ensure we are achieving competency? One of our clients recently faced this same question. In today's episode, Liz & Rachel walk through the process of creating unbiased assessments, gaining key stakeholder alignment and using a 3-pronged testing approach - all of which resulted in a more confident and competent sales team.
July 16, 2024
130 I Executive Insights: Set Your Assessment Culture
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Executives, you have the power to set your assessment culture! In this episode, Liz and Rachel discuss their high expectations for rep assessments, the importance of developing assessments that ensure patient safety and procedural consistency, and the keys for building a culture that understands and supports your assessment culture.
July 9, 2024
129 I Research & Reflect: Miller’s Pyramid of Clinical Competency
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Join us as we discuss Miller's Pyramid of Clinical Competency (1990) which is still used in medical schools today. Milller's Pyramid recognizes that a physicians ability to DO the task in actual practice is much more significant than their ability to KNOW the facts. Listen in as Rachel and Liz discuss each level of the pyramid and the ways Cumby Consulting's training programs seek to assess physicians and reps at each level of the pyramid.
July 2, 2024
128 I Focusing on the Patient: A Conversation with Dr. Kathy Magliato
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We're so happy to have Dr. Kathy E. Magliato MD, MBA, FACS on the podcast this week. In addition to being one of the few female cardiothoracic surgeons in the world, she is also an entrepreneur, a NY Times Bestselling author, and a nationally recognized media expert on heart disease (fun fact, she helped characters on a pretty popular medical TV show). She has a wealth of knowledge and the training to back it up.
June 25, 2024
127 I Case Study: Gathering Physician Case Studies
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Have you ever asked a physician to provide you with a case study, and then, upon receiving it the night before you needed it, found out it didn't include what you needed? In this episode, Liz and Rachel discuss how providing physicians with a case study template gave our client the content they needed - in a way they needed it for an upcoming advanced eLearning course. Tune in to hear how knowing what you're asking for and creating clear instructions can build your case library.
June 19, 2024
126 I Executive Insight: Attend Your Physician Training with Purpose
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It's easy for an external or physician training to become crowded with internal employees who want to observe or learn. But how does that effect the learning environment? In this episode, Liz and Rachel discuss the implications of crowding external training with internal employees and the questions you should ask before inviting your internal employees.
June 11, 2024
125 I Research & Reflect: Cognitive Load Theory
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In this episode, Liz and Rachel discuss how to coach KOLs to prevent information overload by discussing John Sweller's Cognitive Load Theory. Tune in for their tips on managing the intrinsic load of the content while improving the germane load through presenting the information with existing schema. Finally, learn how to reduce the extraneous load which may distract from the learning.
June 4, 2024
124 I When the Case Isn’t Textbook: A Conversation with Dr. Melynda Barnes
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This month we're joined on the TrainSmart Podcast by Dr. Melynda Barnes. As a a double board-certified Facial Plastic and Reconstructive Surgeon and Otolaryngologist and Chief Medical Officer at Ro, Dr. Barnes brings a wealth of perspective on physician training, how to best coach physician faculty, and the value of a medical device rep. Tune in for great insight, encouragement, and inspiration for working with physicians!
May 28, 2024
123 I Case Study: Callpoint Podcast Series
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One of our clients was ready to increase their reps' attention to a specific callpoint by highlighting its market, sales nuances, opportunities, and ideal messaging, but they didn't want to take them out of the field to do it. So we turned to podcasting. By creating an 8-episode podcasting series, reps were able to hear from subject matter experts about how to target this callpoint and increase sales... all while on the road. Tune in to hear more!
May 21, 2024
122 I Executive Insight: Think Outside the Box!
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Executives, it's time to think outside of the box! Training is so much more than a PowerPoint in the classroom. Listen in as Liz and Rachel share why it's important to encourage your training teams to think outside the box and for some of the ways they're currently thinking about training physicians and reps outside of the classroom.
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