• April 23, 2024

    118 I Case Study: AI for Video Creation

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    Recently we created a series of physician-to-physician videos highlighting key product messages. Throughout the process we utilized artificial intelligence to highlight key timestamps and create transcripts. But the result wasn't always as good as we hoped. Listen in as we describe where AI helped in the process and where we still had to put in the work to make a really great video.

  • April 16, 2024

    117 I Executive Insight: Lead in an AI-Dominated World

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    According to McKinsey (2023), AI is changing how companies need to think. Executives, it's time to think with AI in mind! How will you hire in a world dominated by AI? How will AI drive revenue and cut costs? How will you train your current staff to adopt to the changing landscape with the adoption of AI?

    In this episode, we'll share with you the research and our thoughts on how AI effects the MedTech leader.

  • April 9, 2024

    116 I Research & Reflect: The State of AI

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    The use of AI is continuing to grow in every industry, age group, and region. McKinsey's 2023 State of AI report provides valuable insights into how AI is changing companies, hiring profiles, and day-to-day work.

    In this episode, we discuss the research, our own experience with using AI, and how we see AI working (and not working) in medical device in the future.

  • April 3, 2024

    115 I AI for Med Device: A Conversation with Omar Khateeb

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    This month, we shed light on the utilization of AI in the industry. In our latest interview, Liz sits down with Omar Khateeb, a distinguished industry expert. Join us as we delve into the realm of AI within the industry, exploring its practical applications, the significance of prompts, and its transformative impact on processes. Omar Khateeb shares his invaluable insights on AI's role in reshaping diverse sectors and offers his predictions for its ongoing evolution.